Privacy policy

Privacy Policy — FreyaVibe Store
Last Updated: May 2026 | Contact: hello@freyavibestore.com

1. Introduction
FreyaVibe Store ("we", "us", "our") operates freyavibestore.com. This Privacy Policy explains how we collect, use, store, and protect your personal information when you visit or make a purchase from our store. By using our website, you agree to the practices described in this policy.

2. Information We Collect
We may collect the following categories of personal information:
- Contact details: name, email address, phone number, billing and shipping address
- Payment information: processed securely via Shopify Payments — we do not store card details
- Order and transaction history: products purchased, order values, dates
- Device and usage data: IP address, browser type, pages visited, time on site, referral source, cookies
- Communications: messages sent via email or contact forms
- Marketing preferences: whether you have opted in or out of marketing communications

3. How We Use Your Information
We use your personal information to:
- Process, fulfil, and deliver your orders
- Send order confirmations, dispatch notifications, and tracking updates
- Respond to customer service and support enquiries
- Improve our website, product range, and customer experience
- Send marketing communications (only with your explicit consent)
- Detect and prevent fraud and unauthorised transactions
- Comply with applicable legal and regulatory obligations
- Share relevant data with fulfilment partners to complete your order

4. Legal Basis for Processing (UK & EU)
We process your personal data under the following lawful bases under UK GDPR and EU GDPR:
- Contract performance: to process and fulfil your order
- Legitimate interests: fraud prevention, security, and site improvement
- Legal obligation: tax records, regulatory compliance, and financial reporting
- Consent: marketing emails and cookies — you may withdraw consent at any time

5. Sharing Your Information
We may share your personal data with the following trusted third parties solely to operate our business and fulfil your orders:
- Shopify Inc. — our e-commerce platform provider (data processed under Shopify's Data Processing Agreement)
- Payment processors — Shopify Payments, PayPal, and other checkout providers
- Fulfilment and logistics partners — order and shipping data shared as required to process and deliver your order
- Shipping carriers — for delivery of your order (name and address shared as required)
- Marketing platforms — Google, Meta/Instagram, TikTok (only where you have consented to marketing cookies or communications)
- Klaviyo — our email marketing platform (email address and order data used for transactional and marketing emails)

We do not sell, rent, or trade your personal data to any third party for their own marketing purposes.

6. Cookies
We use cookies and similar tracking technologies to:
- Maintain your shopping session and cart
- Analyse site traffic and user behaviour (Google Analytics)
- Support targeted advertising (Google Ads, Meta Pixel, TikTok Pixel)
- Remember your preferences

A cookie consent banner is displayed where required by applicable law. You can manage or disable cookies via your browser settings. Disabling cookies may affect the functionality of our store.

7. Data Retention
We retain your personal data for as long as necessary to fulfil the purposes outlined in this policy or as required by applicable law. Financial and transaction records are typically retained for up to 7 years in accordance with UK tax law. Marketing data is retained until you withdraw consent.

8. Your Rights
Depending on your location, you may have the following rights regarding your personal data:

🇬🇧 UK & EU (UK GDPR / EU GDPR): Right to access, rectification, erasure ("right to be forgotten"), restriction of processing, data portability, and objection to processing. You may also lodge a complaint with the Information Commissioner's Office (ico.org.uk).

🇺🇸 USA (CCPA — California residents): Right to know what personal data is collected, right to delete, right to opt out of sale of personal data, and right to non-discrimination for exercising your rights.

🇨🇦 Canada (PIPEDA): Right to access personal information we hold about you and to request corrections to inaccurate data.

🇮🇳 India (Digital Personal Data Protection Act 2023): Right to access, correction, erasure of personal data, and grievance redressal. Contact hello@freyavibestore.com to exercise your rights.

🇦🇺 Australia (Privacy Act 1988): Right to access the personal information we hold about you, request corrections to inaccurate data, and lodge a complaint with the Office of the Australian Information Commissioner (oaic.gov.au).

All rights may be exercised by contacting hello@freyavibestore.com. We will respond within 30 days. You may also contact your local data protection authority where applicable.

9. International Data Transfers
Your data may be transferred to and processed in countries where our fulfilment and technology partners operate, including the United States. Appropriate safeguards including Standard Contractual Clauses (SCCs) under UK GDPR are applied where required.

10. Data Security
We implement appropriate technical and organisational measures to protect your personal data against unauthorised access, loss, alteration, or disclosure. All payment transactions are encrypted using SSL technology.

11. Children's Privacy
Our store is intended for adults aged 18 and over. We do not knowingly collect personal data from children under 13. Products intended for children must be purchased by a parent or legal guardian. If you believe a child has provided personal data without consent, please contact hello@freyavibestore.com and we will delete it promptly.

12. Third-Party Links
Our website may contain links to third-party websites. We are not responsible for the privacy practices or content of those sites and encourage you to review their privacy policies independently.

13. Changes to This Policy
We may update this policy periodically to reflect operational, legal, or regulatory changes. The "Last Updated" date reflects the most recent revision.

14. Contact & Complaints
Email: hello@freyavibestore.com
Address: FreyaVibe Store, 10 Hanger Lane, London, W5 3HH, United Kingdom
Website: freyavibestore.com
Business Hours: Monday–Friday, 9am–5pm (UK Time)

UK customers may also raise concerns directly with the Information Commissioner's Office at ico.org.uk. You may also contact your local data protection authority where applicable.